F-06: Social Media Micro-Content
Part of the Foundations Series (B1)
Objective:
Write short, clear, and engaging posts for social media platforms – with strong hooks, the right tone, and an effective call to action.
Key Language Areas
✍️ Simple & Direct
Short sentences, clear verbs, active language – quick to understand.
🎯 Headlines & CTAs
Craft strong hooks, clear value statements, and persuasive calls to action.
#️⃣ Hashtags & Emojis
Use them strategically and sparingly to maintain tone and readability.
🗣 Platform-Appropriate Tone
Adapt tone and length for LinkedIn, Instagram, X, Facebook, or TikTok.
Typical Course Activities
📣 Posts for the Company Page
Write sample posts about a product, event, or recruitment – including hook and CTA.
✂️ Editing & Refining
Condense longer texts into short, impactful captions with clear structure.
🗓 Planning a Mini Campaign
Create 3–5 posts with a content plan, hashtags, CTAs, and image ideas.
Ideal for B1 participants who want to communicate on social media in a concise and brand-consistent way.