[ Media, Marketing & Communications ]
Great campaigns speak every language: brief, pitch and write in English with a feel for tone – in the agency-client relationship, in the international marketing team and with the press.
Training key facts
Target groups
Marketing and brand teams, PR and corporate communications, agency consultants and creatives, content and social-media teams with international markets or clients.
Languages and level
English (focus) and German for international professionals · A2–C2
Formats and duration
1:1, small group (3–8), team · 60/90 min · intensive workshops and programmes
Delivery
Online (MS Teams), on site at your premises or at Eloquia (Frankfurt) · hybrid possible
Organisation
Materials included · flexible scheduling · free cancellation up to 24 h before
Quality
ISO 9001-based QM · data protection with an external DPO · diversity and inclusion
What your team gains
- Precise briefings and debriefings in English
- Convincing campaign and creative pitches
- A sure feel for tone, wordplay and cultural codes
- Professional press and influencer communication
- Consistent brand language across markets
Examples from the curriculum
Marketing Terminology
Argue confidently from funnel to brand equity.
Briefing and Debriefing
Formulate tasks clearly, give precise feedback.
Campaign Pitch
Present ideas with strong dramaturgy.
Copy and Tone
Write and edit English copy with impact.
Agency-Client Communication
Negotiate expectations, budgets and timings.
Press and Media Relations
Press releases and interviews in English.
Social Media and Community
React fast, on-brand and crisis-proof.
International Brand Management
Adapt and align campaigns across markets.
Realistic scenarios
- Creative pitch to an international client
- Briefing conversation with a London agency
- Answer a press enquiry on a critical topic
- Copy review: edit English campaign copy
Three ways to your goal
1:1 Coaching
Individual goals, confidential content, flexible times.
Team Training
Consistent terminology and processes across the whole team.
Intensive Workshop
Compressed into 1–2 days, focused on concrete deliverables.
In four steps to your programme
Frequently asked questions
How large are the groups?
Recommended 3–8 people per level and use case.
Company-specific content?
Yes. Terminology, templates, style guides and specialist documents are integrated.
Online platform?
MS Teams by default; other tools on request.
Cancellations?
Free of charge up to 24 h before the session.
Build individual skills in a focused way
Alongside tailored corporate training, our four-week Business English sprints build individual skills in a focused way. A good fit for this area:
- Presenting with Confidence – pitches with impact
- Writing with Impact – sharpen copy and press texts
- Intercultural Communication – hit the right tone across markets
Request a quote
Clarify goals, level and timing – then start. We will prepare a no-obligation quote.
+49 (0)69 23 00 20 · info@eloquia.com
