Corporate Courses · Industry Specialisation

[ E-Commerce & Retail ]

Commerce is dialogue – on every channel: communicate with confidence in customer service, with international suppliers and on global marketplaces – fast, on-brand and solution-oriented.

At a glance

Training key facts

Target groups

Customer service, category management and buying, marketplace and shop management, logistics interfaces, and store and floor teams with international customers.

Languages and level

English (focus) and German for international professionals · A2–C2

Formats and duration

1:1, small group (3–8), team · 60/90 min · intensive workshops and programmes

Delivery

Online (MS Teams), on site at your premises or at Eloquia (Frankfurt) · hybrid possible

Organisation

Materials included · flexible scheduling · free cancellation up to 24 h before

Quality

ISO 9001-based QM · data protection with an external DPO · diversity and inclusion

Benefits and outcomes

What your team gains

  • Fast, on-brand customer communication in English
  • Assured complaint and returns conversations
  • Confident negotiations with international suppliers and platforms
  • Consistent product and service copy across all channels
  • Higher customer satisfaction through clear, solution-oriented language
Content and modules

Examples from the curriculum

E-Commerce Terminology

Communicate precisely from conversion to fulfilment.

Customer Service in Writing

Answer tickets, chats and reviews professionally.

Returns and Complaints

Communicate goodwill and limits clearly.

Supplier and Buying Talks

Negotiate terms, quantities and dates.

Marketplace Communication

Coordinate professionally with Amazon, Zalando & co.

Product Copy and Content

Write persuasively and consistently.

Escalations and Social Media

Answer public criticism with assurance.

Peak and Crisis Communication

Explain shortages and outages clearly.

Simulations and practice

Realistic scenarios

  • Escalated complaint in chat and on the phone
  • Annual review with an international supplier
  • Public reply to a negative review
  • Customer notice during a supply shortage
Course formats

Three ways to your goal

1:1 Coaching

Individual goals, confidential content, flexible times.

Team Training

Consistent terminology and processes across the whole team.

Intensive Workshop

Compressed into 1–2 days, focused on concrete deliverables.

How it works

In four steps to your programme

1NeedsClarify the target picture, use cases, sensitive content and conditions.
2AssessmentAssess language level, terminology, priorities and measurement points.
3QuoteFormat, trainer profile, materials and schedule – no obligation.
4Start and trackingRegular feedback, goal review and adjustments.
FAQ

Frequently asked questions

How large are the groups?

Recommended 3–8 people per level and use case.

Company-specific content?

Yes. Terminology, templates, style guides and specialist documents are integrated.

Online platform?

MS Teams by default; other tools on request.

Cancellations?

Free of charge up to 24 h before the session.

Complementary skill sprints

Build individual skills in a focused way

Alongside tailored corporate training, our four-week Business English sprints build individual skills in a focused way. A good fit for this area:

  • Customer Service Excellence – service communication at the highest level
  • Negotiation Skills – buying and terms conversations
  • Writing with Impact – fast, clear customer copy

All corporate courses

Request a quote

Clarify goals, level and timing – then start. We will prepare a no-obligation quote.
+49 (0)69 23 00 20 · info@eloquia.com

Request a quote

More specialist areas

All industry and skill specialisations at a glance.

To the overview →
Christopher Mann
Your contact

Christopher Mann

Managing Director

cmann@eloquia.com · +49 (0)69 23 00 20